Spinz Pens
Spinz Pens
Identity, Art Direction, Advertising
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We were asked to develop an advertising campaign to introduce SpinZ Pens. Capitalising on the popular trend of Pen Spinning our client wanted to release SpinZ for the U.S. market. Already popular in Europe and Asia, the research started there. We developed a series of ads illustrating the excitement and speed of the sport. SpinZ works as a real writing instrument too, the hand drawn type design reminds the consumer of this. Since the launch and success of the product many more pens have been added to the line.
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www.spinzpens.com